FOR IMMEDIATE RELEASE: November 15th, 2016
New Memphis Meats Campaign Activates Supporters - Indiegogo campaign aims to educate public on clean meat; supporters to inform product direction
San Francisco, CA – Memphis Meats, a leader in the “clean meat” movement, today kicks off a community-building campaign to help extend awareness about its mission to build a better meat. When the company unveiled its first product earlier this year, the video of the meatball attracted the world’s attention, and thousands have reached out asking to get involved. Now anyone can sign up to actively shape the company’s future and play a part in an innovation that could literally change the world.
Memphis Meats is developing a way to produce meat directly from animal cells without the need to feed, breed or slaughter actual animals. The result is delicious, real meat developed with recipes honed over a half century by award-winning chefs. The team predicts it’ll have products available for purchase within five years, and has accelerated its progress significantly in the last six months, having:
- Doubled the size of its CA-based team of scientists, health experts and foodies
- Tested five additional products
- Reduced both production cost and timeline
“Right now, consumers eat meat despite how it’s produced. Once we have a better way of bringing meat to the table with a transparent production process, we’re convinced that consumers and the meat industry will make this inevitable shift towards a sustainable food system,” said Memphis Meats CEO Uma Valeti, M.D. “This is absolutely the future of meat, and we need a groundswell movement to help spread the word and engage our global audience.”
All Indiegogo contributions will go directly toward public education and product development efforts focused on laying the foundation for the mainstream adoption of clean meat. Contributors will receive “thank you gifts” in response for contributing, as well as name recognition and opportunities to provide feedback as Memphis Meats progresses.
To learn more, check out Memphis Meats’ campaign on Indiegogo.
About Memphis Meats
Founded in 2015 and based in the San Francisco Bay Area, Memphis Meats was created to provide a solution to many of the problems associated with conventional animal agriculture: environmental degradation, animal suffering and food products that contain high amounts of fecal matter, antibiotic residues and other contaminants. The team combines decades of culinary and scientific expertise to develop a way to produce delicious, real meat (not plant-based meat substitutes) directly from animal cells, without the need to feed, breed or slaughter actual animals. The process is expected to be significantly better for the environment, the animals and human health. Memphis Meats is backed by SOS Ventures, New Crop Capital and Efficient Capacity, among others. For more information, visit www.memphismeats.com.
FOR IMMEDIATE RELEASE: February 1, 2016
MEMPHIS MEATS, CULTURED MEAT COMPANY PROFILED IN TODAY’S WALL STREET JOURNAL, MAKES GLOBAL DEBUT
San Francisco, CA – Memphis Meats, which is growing meat grown outside a live animal (i.e., "clean" or "cultured" meat), will make its global debut on Feb. 4 in San Francisco. The founders will present to investors at the biotech accelerator Indie Bio, which was created by venture capital firm SOS Ventures.
As shown in this video, Memphis Meats is already growing real meat in small quantities using cells from cows, pigs, and chickens. The company’s first products—hot dogs, sausages, burgers, and meatballs—will be developed using recipes perfected over a half century by award-winning chefs. The founders expect to have products to market in less than five years.
“This is absolutely the future of meat,” said Memphis Meats CEO Uma Valeti, M.D. “We plan to do to animal agriculture what the car did to the horse and buggy. Cultured meat will completely replace the status quo and make raising animals to eat them simply unthinkable.”
Valeti, a cardiologist who trained at the Mayo Clinic, is associate professor of medicine at the University of Minnesota and president of the Twin Cities American Heart Association. Valeti founded Memphis Meats with Nicholas Genovese, Ph.D., a stem cell biologist, and Will Clem, Ph.D., a biomedical engineer who owns a chain of barbeque restaurants in Memphis, TN. The mouthwatering reputation of Memphis barbeque inspired the company’s name.
Google co-founder Sergey Brin, who provided $330,000 to fund the world’s first cultured hamburger, describes cultured meat as a technology with “the capability to transform how we view our world.”
Explains Bruce Friedrich, executive director of The Good Food Institute, “Cultured meat is sustainable, creates far fewer greenhouse gases than conventional meat, is safer, and doesn’t harm animals. For people who want to eat meat, cultured meat is the future.”
While generating one calorie from beef requires 23 calories in feed, Memphis Meats plans to produce a calorie of meat from just three calories in inputs. The company’s products will be free of antibiotics, fecal matter, pathogens, and other contaminants found in conventional meat.
In addition to its initial accelerator funding from SOS Ventures, Memphis Meats is closing in on a $2 million seed round of venture capital funds.
For more information about Memphis Meats, please visit www.memphismeats.com or contact Uma Valeti (650-460-8857 / firstname.lastname@example.org) or Bruce Friedrich (202-306-2020 / email@example.com).