Introducing the World's First Cultured Meatball...
It may look like an ordinary meatball. And in every respect—the sizzling sound it makes as it hits the pan, the saliva-inducing aroma it produces, and of course its delicious taste—it seems like an ordinary meatball. But it is so much more than that. This meatball represents the next revolution in agriculture, environmental protection and food safety. This meatball represents the future.
Why all the fuss over a meatball? It was the first that was grown without the animal. We at Memphis Meats have been developing cutting-edge technology that allows us to cultivate animals cells, in order to grow real meat without the animals. And the same way the automobile displaced the horse and buggy, we think our new technology can displace conventional meat production.
What’s so problematic about modern meat production? It’s not sustainable, for one. Farming animals wastes water and emits more greenhouse gas emissions than all the cars, trucks and planes combined. The amount of food required to feed animals is significant—every calorie of beef requires a whopping 23 calories in animal feed. Conventional meat can also contain antibiotics, fecal matter, pathogens and other contaminants. And there are significant health risks associated with the high amounts of saturated fat present in conventional meat.
For all these reasons and more, we think the meat industry is long overdue for innovation. We’re combining the rich traditions of Memphis, Tennessee with the innovative spirit of Silicon Valley in order to develop real meat products—like our meatball—that are better for the body, better for the planet and free of harmful chemicals. Because when it comes down to it, we don’t think people should have to choose between health, safety and the environment on the one hand, and taste and tradition on the other.
If you want to stay in-the-loop with the latest from Memphis Meats, be sure to sign-up for our newsletter. And stop by Demo Day on February 4th to meet the team and hear our CEO Uma discuss the progress we've made. Finally, read more about us in this Wall Street Journal article.